Affiliate marketing has blown up in recent years and shows no signs of slowing. It’s estimated that the industry is valued at $12 billion in early 2025, and affiliates and marketing teams are taking advantage of the boom where they can.
Affiliate marketing software is a program, app, or tool that businesses use to run their affiliate marketing strategies and streamline operations. The software should ideally track all sales and referral methods, as well as KPIs, repeat customers, and commission rates.
But how do you know which affiliate marketing software to choose? Here are the best options available for Shopify stores today.
Simple Affiliate is a top pick, as it suits every affiliate marketing use case and has the ease of use people are looking for. It’s an all-in-one software with easy KPI tracking, automated payouts (including tax form support), comprehensive dashboards, flexible payment options, and more. The best part? Marketing teams can get onboarded in minutes.
With a 4.9 rating on the Shopify store, Simple Affiliate also offers an extensive range of resources, live chat support, and one-on-one demos, so your team is never left stranded. Big marketing teams also often opt for Simple Affiliate because it’s so user-friendly. Big teams don’t have to mean big, convoluted tooling. Whether you’re just getting started or migrating a larger affiliate program over, Simple Affiliate suits you at every stage of the business.
Price: The starter plan is FREE, and the pro package is just $39 USD/month.
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Referral Rock is a referral program you can use to complement your affiliate marketing program. It’s made for tech and e-commerce, and supports easy sharing, push notifications, and customizable rewards for people who refer via word-of-mouth marketing.
Price: Starts at $175 USD/Month
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Tapfiliate is a tracking software for affiliate programs that integrates with Shopify stores. Brands use this app specifically to track commissions earned by influencers, affiliates, and referring customers.
Price: Starts at $89 USD/Month
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Affiliate WP is a popular affiliate tool that integrates with your WordPress. It helps businesses create simple programs, and is best suited for beginner programs to make management as surface-level as possible.
Price: Starts at $149.60 USD/Year
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Everflow is mainly a partner marketing program that can also be used for affiliates. It takes sales data from multiple sources and provides insights on top performers and the best revenue-generating activities.
Price: Contact for a quote
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Awin is a global affiliate software that comes with a large network of affiliates for businesses and publishers. They have three tiers of plan options users can choose from based on business size, which come with predetermined features to help them scale.
Price: $59 USD/Month plus a $550 activation fee.
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Post Affiliate Pro handles the main aspects of affiliate marketing, from inviting influencers to sending commission payouts. It does offer basic performance monitoring, but the program does come with a bit of a learning curve.
Price: Starts at $129 USD/Month
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Trackdesk is a user-friendly affiliate marketing software that supports integrations, performance data, and automations. It can suit programs at most scales, but users cite that it’s tricky to learn and the price ramps quickly.
Price: Starts at $67 USD/Month
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Rewardful is another affiliate program software option, and while it supports e-commerce, it’s mainly developed for SaaS. It offers a deep integration with Stripe, but the affiliate marketing elements live separately from the data, meaning the main components feel siloed.
Price: Starts at $49 USD/Month
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Lastly, PartnerStack is another option for big, complex use-case affiliate programs. It handles complete partnership lifecycles, and comes at a fancy price point to match. While this software program is powerful, it’s not well-suited for the little guys or new marketing teams starting out.
Price: Contact for a quote
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When you’re shopping around for the perfect affiliate marketing software, consider ease of use, KPI tracking, automated payouts, and whether or not the software scales with you.
Getting your program up and running doesn’t have to be the headache you’re expecting it to be. Book a demo with Simple Affiliate today, and our team will be happy to show you how easy it is.
